Kirsten Allegri Williams

Kirsten Allegri Williams is Chief Marketing Officer of Optimizely, where she leads global marketing and communication strategy. Prior to joining Optimizely, Kirsten was Chief Marketing Officer for SAP SuccessFactors, the world’s leading provider of technology solutions for Human Resources

Blog Posts by Kirsten Allegri Williams

December 13, 2021

Letter to the CEO. Yours truly, CMO

A look into what the Welcome acquisition means to the marketing team at Optimizely.
May 17, 2021

Meet Christine Bongard, Optimizely’s new Director of Strategic Alliances

Kirsten Allegri Williams and Christine Bongard, Optimizely’s new Director of Strategic Alliances as well as the co-founder and president of WIT Network, sat down to discuss the future of women in technology, diversity in the workplace, and how Optimizely can drive change.
May 03, 2021

Meet Emmett Kyoshi Wilson, the artist who brought our new brand to life on canvas

At Optimizely we believe in the power of unlocking confident creation. By giving marketers, technologists, and leaders the right tools, we help them devote their energies to creating experiences that build brands.
April 07, 2021

What the new Optimizely brand means for our company, our customers, and our industry

This week, we’re announcing our new brand identity and purpose: Empower people to unlock digital potential. If you want to experience the essence of the new brand in a minute and a half, you can watch this video. It’s a glimpse of what’s possible for you, your business, and your customers.