Neha Jewalikar

Neha is Content Marketing Manager at Demandbase. She is responsible for all Demandbase branded content and developing the Demandbase content strategy.

Blog Posts by Neha Jewalikar

August 25, 2015

Capture the Right Leads: B2B Website Personalization in 4 Steps

Is your homepage compelling enough to capture the attention of each and every visitor? What if that visitor is from the healthcare industry? And the next one is from financial services? Real-time personalization is the key to having a website that captures the attention of multiple audiences. In this post, we’ll share four steps to help you understand and get started with B2B website personalization.