Optimizely Team

Optimizely is the world’s leading experimentation platform, enabling businesses to deliver continuous experimentation and personalization across websites, mobile apps and connected devices.

Blog Posts by Optimizely Team

August 09, 2022

Three online marketing trends to check out in 2022

Aside from word of mouth, there are print and digital methods to reach customers. So, what online marketing trends are worth a look at in 2022?
August 09, 2022

How to build a user experience maturity model

By building a user experience maturity model, organizations can meet their business goals while delivering positive experiences to their users.
August 02, 2022

Quick & easy guide to multivariate testing

Are you interested in multivariate testing to refine your marketing content? Learn what you need to know in this quick guide.
August 02, 2022

How natural language processing is changing content marketing

Are you interested in applying natural language processing to your content creation processes? Learn what you need to know in this guide.
July 27, 2022

How to answer customer questions at every stage of the funnel

Answering customer questions at every stage of the funnel is the key to converting prospects into customers and customers into brand advocates.